Tag Archives: film

R’ha and Hollywood Hypocrisy

Lately, a short film has been making some headlines and the reaction from Hollywood has made me a little perplexed. No, it’s not my own beloved UPLDR (not yet!) but a CG short created by a German film student, Kaleb Lechowski, called R’ha. It’s a well-done short that can be viewed at the end of this post. I highly recommend watching in full-screen and HD.

The intent of this post is not to criticize the short but to work through some thoughts about the irony of flying in a young arts student from Germany to Los Angeles and the media hype behind it, while the same media ignores the actions of the studios and the general fragile nature of the visual effects business as a whole within the city [1].

From THR:

Lechowski attends Berlin’s Mediadesign Hochschule, where he is studying film and animation. He had no money for actors or live sets but was able to use a computer to, over a period of seven months, create a fully realized world. The short popped up on Vimeo earlier today but already has an exec or two talking about it.

Lechowski is repped by managers Scott Glassgold and Raymond Brothers at IAM Entertainment and is expected to arrive in Los Angeles later this month.

Personally, I think it’s rather myopic to think that skills in one area translates exactly to skills in another. Hell, I’ve known some excellent digital artists who are barely literate. This was created in an environment where the artist had complete control over all the elements and provided a very specific, if somewhat generic, scenario. It means that he could have a great future as a digital artist / supervisor but not necessarily a great writer or director.

As previously stated,  I don’t mean to slam Kaleb or the current or potential skills he may possess, who very well could be our next Gareth Edwards or John Lasseter (with less Hawai’ian shirts one hopes) only the irony of a media that is hyping this one short and the actions of executives while ignoring how the same system acts in Hollywood when it involves the day-to-day labor of visual effects artists. If the powers that be did a little looking they would see that the artists that work on their mega-blockbusters tend to have equally good or better portfolio projects out there. They might not have completed a short but you only have to sift through the reels on Vimeo and YouTube to get an idea of talent that exists in this town[2].

Well, used to exist. You see, the other thing that I find laughable about executives flying out a student from Germany is that, on the whole, they’ve been shipping visual effects out of Hollywood to anywhere that whispers of a tax credit — to Vancouver[3], Singapore, London, and yes, even Germany. The studios have not only destroyed the business of visual effects in Los Angeles by seeking tax benefits elsewhere but on utilizing a ridiculous bidding model to fund our blockbuster spectacles.

Maybe that’s why they were so impressed with his work — usually the lowest bidder, operating on slim margins or going into debt, will win a project. The project might be split among many other companies and put on an extremely tight deadline. The quality ends up not being as good as it could be due to the tight deadlines, as well as the general disorganization of post-production and the whims of directors, producers, and whoever else wants to exert their power by making changes. R’ha’s creator spent seven months producing a polished product – most of your studio features are done in much less time.

You only have to look at the Green Lantern debacle, now forgotten, to see how tenuous is the string on which the studios float their hopes. Ok, not a string, but the hunched backs of hundreds of artists working insane hours, debilitating their bodies and home lives, to make another crappy superhero movie rise up for single weekend domination. Those artists are allowed a short window of time in which to be excited and proud of their work then it’s to hoping that after the release the company they work for doesn’t go under, that they can line up another job, and maybe be able to pay for health insurance or see daylight at some point. I don’t have the clout, or experience, or scars as many that I worked with but I kept my eyes open and ears to the ground. I saw enough to be worried about the people involved in it and am curious to see if one day that string might break, the machine will stop rolling, and there will be a big, industry-altering crash.

Enough with the bleakness, it’s warm outside today.

If you are a student of visual effects, either at a school or self-taught, and the realities of the job don’t scare you off, take a note from what’s been done in R’ha. Utilize the resources of your school and the mentors it would provide, or the many resources online, to find a way to create and tell your own story. There really is no excuse – in a digital environment, you don’t have to worry about actors, unions, locations, or daylight. You’re free to create anything you want, and make it look good, if you’ll put the time and effort into it.

So, I wish all the best to the creator of R’ha and that he is able to get something out of it. Most of us create for the love of the story and the opportunity to be able to live to tell more stories in the future. As a German, the creator is probably familiar with Faust. I think it’s a very applicable tale to whatever he might run into once he hits the ground at LAX. He has managers, hopefully good ones, that should take care of him.

I also wish to point out a caveat to the other side of the table:

A short film is to a feature as a short story is to a novel. Some can be expanded and some are perfect the way they are. It’s been fun, if trying, to get UPLDR shot and finished, and I learned a lot as a writer and producer, but we worked hard to make it an excellent short. Though I have ideas about expanding it and its world, I would rather spend time working on the features and tv spec pilots that I already have coalescing in my cranium and putting them on the page.

I think whatever this young guy, or the next that comes along, is hired for, use the creativity and imagination that propelled this project to have him work something equally unique and creative, and not just a retread of either his short or another ‘reboot’ of something dredged up from the vault.

Best,

JM

R’ha:

Links: R’ha @vimeo, Kaleb’s blog, /Film, Go Into The Story, THR, SingularityHub, The Atlantic, io9

Updated 1/20/13

Notes:

[1] Minor revisions to opening paragraph as it was pointed out it might be misunderstood that I was attacking Kaleb and the quality of the short rather the institutions that were my aim.

[2] It was also pointed out that that this might be misleading. There are many talents visual effects artists, in Los Angeles and around the world, but even less than have created a compelling short film. The word ‘projects’ in this instant is key as there are some wide-ranging, very cool personal projects that don’t quite provide the narrative of a short but do display the creative abilities of talent artists.

[3] This era could be coming to an end: http://vfxsoldier.wordpress.com/2013/01/14/bc-subsidy-high-wire-act-hit-by-fiscal-tsunami/

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Quote of the Day

“Media studios are arms dealers in a distribution war, selling to every side.”

–via this very awesome IAmA on reddit

If you’re interested in the future of media, it’s an insightful read about what the future might hold (and what is being squandered to preserve the status quo).

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Launching Our Kickstarter Campaign

This is cross-posted over at the Sentient Cinema blog.

We began our Kickstarter campaign to fund our short film, UPLDR, yesterday. So far, we have $1200 in pledges. We are trying to get $25,000 in pledges by December 28th. If you’d like to see our awesome teaser trailer and support a great project, head over to our Kickstarter page now.

To learn about why we used Kickstarter, continue reading below.

—-

Those of you either starting out in filmmaking or new to crowdfunding may be wondering why we chose Kickstarter.

Some background:

Kickstarter wasn’t the first on the scene with crowdfunding – IndieGoGo began a year before it, I believe. At the time, I was more familiar with the concept from the nonprofit sector with the examples of Kiva and Grameen Bank and their microloan programs and didn’t realize that there was a movement toward this idea of ‘crowdfunding’ within the arts as well. It makes sense though given the limited opportunities there are for financing independent films, especially in the US. It may be a brand new concept, but it sure beats what Robert Rodriguez had to go through with medical testing.

When setting out to start production on this film, we did our research and, more and more, Kickstarter seemed liked the right venure to try and source our funds through.

Why?

For one, it seemed more focused on the arts community and specifically helping to finance films. Though frightening at first, the idea that someone had to approve your project by hand, setting a higher barrier to entry, actually had some allure. Getting past that barrier meant that someone other than ourselves also believed in this project and that it could succeed. This curatorial nature may explain why Kickstarter projects have such a high rate of success and, as discussed here, maybe even powers the Kickstarter brand.

Another appealing fact of Kickstarter are some of the amazing stories that have come out of it, such as the Art Space Tokyo project that seeks to change contemporary publishing or the funding of TikTok, an iPod Nano case that went from concept art to near-million dollar success. There’s always the thought that if they could do it, so could we.

So we went with Kickstarter. We sent in our application and had a personal response within a day. The email even suggested one or two ideas for improving our incentives to being more successful. Seeing that assistance from beginning was a great feeling. After being approved, it was very easy to set up our project as the site has a great user interface to lead your through the steps and was overall a very uncomplicated process.

I’ll leave you with a few links:

First: Our Kickstarter page for UPLDR. Come on, you know you want to pledge!

Next: These will all be from Ted Hope’s amazing “Hope for Film” blog, an invaluable resource for filmmakers:

-Jennifer Fox on how she raised $150,000 on Kickstarter – Parts One, Two, Three, and Four
-The awesome Ed Burns – “On Learning To Love To Engage With The Crowd
-Josef Astor, speaking truth on “The 4 Scariest Things About Kickstarter

As always, thanks for reading. Comments are open.

-JM

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Startup Producer: Location Location Location

Cross-posted from the Sentient Cinema blog


I hope you’ve enjoyed our short series about what resources we’ve been using to grasp our roles as director and producer. I’ll be posting the third part, about the Writer’s Toolkit, later this week. Until then, I’d like to speak about a topic near and dear to my heart and a pain in my ass: locations!

The old Hollywood dictum holds true: choosing the correct locations is an important, sometimes stressful, endeavour.

Despite the general helpfulness of the books I listed in my Producer’s Toolkit post, the most difficult thing so far has been finding affordable locations. We are trying to do this first project, UPLDR, on as small as a budget as possible while still retaining the highest level of quality. Unfortunately, quality locations cost, and cost a great deal.

Before even starting the search, I would recommend you find out about insurance and permits. The first thing every site manager has asked me is about permits and insurance so brush up before even calling.

Insurance is rather easy to come by. I did a search using some names listed in my resource books but an online search is just as useful. We’re going through a company called Truman Van Dyke, who has provided friendly customer service and prompt feedback. You can check them out here: http://www.tvdco.com/

In regards to permits, since we’re planning to shoot in Los Angeles, we will more than likely need to go through Film LA for our permits. Their website is here but I would recommend calling. All states and most major localities have film commissions so it’s always best to check with them first if planning on doing formal location searches.

That’s the easy part.

The hardest so far has been finding actual locations to use. FilmLA has a useful site called LocoScout, which is your most affordable bet as a lot of it is state property and thus much much cheaper than private locations. For a broader service, that you can use nationwide, there is Reel-Scout. Much more hit and miss is using craigslist.

We are close to having all our locations in place though we are missing a key one in the form of our main character’s apartment. We’ll be shooting both day and night scenes there for about four days. Finding this one might depend on the most valuable resource, not only for film making but for support, our friends. Any of you visiting our site here and interested in supporting our efforts is considered a friend. So, if you know anyone in the Los Angeles area that might have an apartment / house available for shooting in January, please get in touch.

That wraps it up for this intro to locations. I’ll have a lot more info to give about the specifics once we start locking things down. Keep an eye on the blog the next few days as we have the “Writer’s Toolkit” post coming up with some invaluable links as well as ramping up to the release of our teaser.

Stay tuned,

-JM

p.s. If you’re enjoying these blog posts, please sure to share them on Facebook, Twitter, or your other preferred social media. Thanks!

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end of week links – 11.12.11

Since Google Reader got rid of the ability to share as an RSS feed, I’ll probably be doing a few of these linkdumps every now and then. Doubt it’ll be as cool as thingsmagazine or pull off the eclectic amazingness of kottke but I’ll try.

And just to have it noted: I hate the new Google Reader. Fix any of the backend issues but why change something that has worked for a lot of people for so long? Before anyone rolls in with “can’t complain about free services”: Yes, you can, especially ones that become poorly designed and counteract or negate past beneficial user behavior.

Onward…

Big news: Tim and I posting at the new Sentient Cinema site. It’s a bit basic at the moment but we’re working on trying to get it spiffy. Add it to your bookmarks and RSS readers.

From my friends:

My good friend Timur, researching his PhD in Istanbul, is providing wonderful new blog posts frequently at his Tamerlane spot. I’ll do a separate photo post but he’s well worth following: http://tamerlane.blogspot.com

Also, another friend runs The Minimum Blues, a blog that is 2/3 great music reviews and 1/3 US soccer analysis and 100% great. Check it out: http://www.theminimumblues.com

The Best Thing I Read All Week:

Ok, who am I kidding, this is probably the best thing I read all year and I will probably devote a whole post to it in the future.

A Brief Rant on the Future of Interaction Design

Choice quotes:

Take out your favorite Magical And Revolutionary Technology Device. Use it for a bit.

What did you feel? Did it feel glassy? Did it have no connection whatsoever with the task you were performing?

I call this technology Pictures Under Glass. Pictures Under Glass sacrifice all the tactile richness of working with our hands, offering instead a hokey visual facade.

Pictures Under Glass is an interaction paradigm of permanent numbness. It’s a Novocaine drip to the wrist. It denies our hands what they do best. And yet, it’s the star player in every Vision Of The Future.

What can you do with a Picture Under Glass? You can slide it.

That’s the fundamental gesture in this technology. Sliding a finger along a flat surface.

That’s that. Moving on to things that will probably cause more ire:

I’ve enjoyed living in LA for the past two years. It’s an interesting place – not some shiny skyscraper-filled futuristic city nor a completely erratic, Third World hovel but somewhere in between. That’s what makes it fun and always interesting. Unfortunately, Los Angeles, and California in general has major problems. One of my favorite journalists, and probably the best financial journalist out there today, Michael Lewis, explores this topic at Vanity Fair w/ his piece California or Bust.

Real quick:

Roma. The Millions has a long piece on de-romanticizing the Eternal City. / 10,000 TED Talks! / A Report on Corporate Tax Dodgers / Your Private Twitter Information Belong To US (that is the US Government) (link)/

The new Lost Generation:

Chart

(via cnn and kateopolis)

More.

It’s ok, it’s not just general young people facing rising debt and unemployment, our vets are too:

Vets Chart

via John Robb @ Global Guerrillas

Pretty much all that will be posted here about the Penn State matter:

Omelas State University by John Scalzi

Moving onto happier topics, here are some bits worth reading/seeing from the world of architecture, urbanism, and design.

Community Driven Visions of Modernity in Mumbai / Kazys Varnelis on the Future of Network Culture / The Power of Public Space for Protest Movement by the Infrastructurist /

100 Abandoned Houses

Kevin Bauman’s 100 Abandoned Houses

And of course some Scandinavian architecture cause I can’t get enough:

Culture Yard

Culture Yard by AART Architects (dezeen)

Maritime Museum

Maritime Museum & Science Centre by COBE and Transform (dezeen)

In case anyone was curious, my favorite Scandinavian architecture firm is Bjarke Ingels Group. I have their archi-comic “Yes Is More” and it is an entertaining romp through the mind of an innovative group of people headed by a brilliant leader.

Real books, real art, real awesome:

bookart

By Isaac Salazar via swiss-miss

I’ll end with this little piece of amazing:

via kottke

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Startup Producer: Meetings & Motivation

Cross-posted from the newly created Sentient Cinema blog.

The best decision my production partner Tim and I made at the outset was to say that we would meet at least once a week. For once in my life, it has turned out that going to a meeting really got things moving. We’ve allowed for some volatility in our other lives but have kept to this plan since setting out on this first initiative. The meetings were so useful that we ended up having two a week, one on Wednesday nights and one midday on Saturdays.

Why so many?

Constant meeting and assessment has allowed for rapid iterative collaboration which has fueled motivation and kept the project moving forward in its infancy.

Our early sessions were spent shaping the script and digging into the business side of things. Neither one of us has done anything of this sort to this extent before but we not only wanted to craft the best story possible but also run a professional production. We may be low-budget now but that is no excuse for amateurism. The meetings compel us to keep pushing forward and lay the foundations of not only this film, but who we are and what we do as a production company. The discussions are open-minded and collaborative while still coming to conclusions on important decisions. It has been an extraordinary learning experience in a very short time and being able to check an item off our To Do list each meeting definitely helps keep us motivated. We are currently about a month and a half into pre-production and have gone quite far in getting this film, and our business, ready to launch.

As with any venture, it is built not only by having great ambitions but in breaking those goals down into their constituent parts and working steadily towards them. With many small wins, it brings us ever closer to the Big Victory. In our case, a productive, innovative film company which brings brilliant stories into the world.

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Media Monday – 11.07.11

What I’m Reading:

What I’m Listening To:

  • The new Justice album – Not bad. Enjoying the first 2/3 at least and adds a little bass to the morning drive.
    Here’s one song from it:

  • On the same CD, I added these two songs:

    M83 – Midnight City

    and

    The Naked and Famous – Young Blood

The latter two songs mostly because of this:

What I’ve Watched:

The Art of Flight – Stunning cinematography. Watch in HD and have your mind blown.

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Startup Producer: The Beginning

This is the first post on the new blog as well as in a continuing series I hope to maintain.

First off, what the hell does ‘startup producer’ mean?

As someone who has spent most of their life dabbling in the tech world, I’ve been enamored by startups and startup culture. I’ve tried to learn what I can from their business and mental models and apply the methods in my own life. I don’t limit this idea to only tech startups but to entrepreneurs and rogues of all sorts – people that strive to cut their own way through life and, most of the time, succeed at it.

Where does this fit in with being a producer? What exact kind of producer am I talking about?

Film, mostly. I could broaden that though and say ‘media’. I’m currently working with friends to begin a film production company and get a short film off the ground amongst other projects. My role as executive producer is to handle the nitty-gritty details of the production work such as budgets, location scouting, etc.

I’m hoping to bring some of the entrepreneurial spirit, creativity, and innovation into my pretty old school role and explore new options for creating exciting storytelling experiences. I like being a producer in the original sense of the word as well – one who produces. I hope to produce content through this series that will track my own progress as a newbie producer and inspire others with ideas as well forging connections with the film community at large.

Cheers

Jordan

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